Your business might have the greatest products and services in the county -- or in all of Southwest Iowa. But if your customers have trouble finding you, then you're losing potential sales.

Why is everybody talking about Facebook? What the heck is a tweet? What's so great about Twitter? And how on earth does all that affect my business?

Nobody but other business owners. One of the most challenging aspects of owning a small business owner is that feeling that you're out there all by yourself.

Start-Up Nation regularly polls its members on a variety of topics – including being what they refer to as a “Homepreneur.” In a recent post, the magazine’s Website notes that the number one c