Melissa Dean, direct marketing and data-base specialist, wants to help business owners maximize market penetration by building and using an effective customer database market-ing strategy. Sounds tough? Then let’s take it one step at a time. Do you know who your cus-tomers are? Have you met their friends? Let Melissa help you build a customer database and then use that information to help spend your advertising and marketing dollars more effectively. Melissa has worked as an inde-pendent consultant to the publishing and sports industries for the last 10 years. Her cli-ents include Talladega Race Track, National Hog Farmer, Blood Horse Magazine and Fasig-Tipton Thoroughbred Sales.

Make your marketing passionate, constant and intimate.

Learn how to create an effective customer database.

Stretch your marketing and advertising dollars as far as possible.

Learn from an expert who works in database management.

Most importantly, share your journey with your colleagues who own other businesses.

Tuesday, April 27, 2010
6-7:30 p.m.

Mills County Extension Office
415 Main St #2, Malvern, IA 51551

There is no charge to attend but online registration is requested:

CLICK HERE TO REGISTER